By gearing towards a decentralised Health, Retail, & Financial Ecosystem, Boltt is effectively attacking a huge potential demand.
The addressable market overlaps between Mobile Health, Gaming, Ecommerce, Payments and Loyalty.
Boltt uses Blockchain to revolutionalize these industries and is thus catering to a 1.3 Trillion Dollar market opportunity.
Mobile Health Market
Global health-related apps market, often known as mHealth market was valued at US$ 25.4 Bn in 2017 and it is expected to reach US$ 58.8 Bn by 2020. mHealth apps can offer a broad range of services relating to fitness, lifestyle management, nutrition & diet, women’s health, medication adherence, disease management, etc.
Increasing adoption of smart and wearable healthcare devices is expected to have a strong positive impact on the market. In addition, physicians are increasingly recommending the use of mHealth apps that will also have a significant impact on the same.
But the existing solutions in the market are not engaging enough. People are not motivated to use the existing products & services. That is where Boltt’s Health Reward engine comes into play. When people will be rewarded for staying healthy, fitness will become more exciting!
Mobile gaming market
Valued at US$ 46 Bn and expected to reach US$ 65 Bn by 2020 at a CAGR of 6.2%
Mobile gaming refers to playing computer games on mobile devices. Usage of mobile devices to has already surpassed usage of desktop devices and mobile gaming is expected to grow further.
Gamification is a key concept of Boltt platform and it can be considered a mobile game for anyone to play and improve their health.
Boltt has introduced a whole new layer of gamification to health. Fun Health Based challenges & League tournaments will ensure massive community and social participation.
Mobile commerce market was valued at US$ 288Bn in 2017 and it is expected to reach US$ 693Bn by 2019 indicating an unprecedented growth rate12.
Boltt’s decentralized marketplace comes under mobile commerce. It can be a direct competitor to major marketplace apps like eBay and Amazon apps.
Mobile payments market
Valued at US$ 780 Bn in 2017 and expected to reach one US$ 01 Trillion by 2019 at a CAGR of 10%
Mass adoption of mobile devices has paved way for a strong growth of mobile payments and platforms. Most global e-commerce retailers such as eBay and Amazon offer dedicated mobile apps and most brick-and-mortar retail chains are starting to offer the same functionality.
Boltt’s blockchain based mobile payment system can make a significant presence on the mobile payment market.
Mobile wallet market
Valued at US$ 594 Bn in 2016 and expected to reach US$ 3,142 Bn by 2022 at a CAGR of 32%
A mobile wallet enables storing of payment method information such as credit card, debit card, or bank account on a mobile device and using them to make purchases via the mobile device without carrying plastic cards.
Boltt provides a crypto wallet that can hold not only BolttCoins but also other cryptocurrencies as well as fiat currencies.
Loyalty management market
Valued at US$ 2.16 Bn in 2017, expected to reach US$ 6.8Bn by 2023 at a CAGR of 21.13%
Loyalty management involves rewarding regular customers. The objective of loyalty management is simply retaining the customers for regular sales. It can incorporate a wide array of methods such as discount mailing and loyalty cards.
Boltt can disrupt the current loyalty management ecosystems with its revolutionary approach to provide loyalty rewards.